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Content Strategy & Copywriting

Content Strategy is like a game , the reader is enticed to do an action after reading . Copywriting on the other hand is like a story telling . Both of them are different and both of them are important .

9 Website Copywriting Best Practices 
  • Identify your audience
  • Create clear headlines that are concise and enticing
  • Avoid using negatives where possible
  • Talk about them more than yourself
  • Relate to their experiences and appeal to their emotions
  • Speak their language
  • Trim the content wherever possible.

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